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Rémy Martin XO Revealed Experience
September 23, 2017
We recently journeyed deep into The Vaults at The Royal Society of Arts for an immersive and multi-sensory experience as we discovered the joys of Rémy Martin XO. Their cellar master, André Giraud created the idea of XO back in 1981 as a means ofhighlighting the excellence of Cognac Fine Champagne.
At the Rémy Martin XO Revealed experience, we chatted with their new brand ambassador, Jack Charlton about what makes the brand the darling of high society and their plans to make it even more accessible to a greater audience. The most remarkable fact I learned was the fact that each bottle contains over two hundred of the finest eaux-de-vie; even the finest aromachologist would struggle to name every scent. The chalky nature of the soil in Cognac has helped to create a product with outstanding aging potential and hence it is known as Cognac Fine Champagne.
Without actually travelling to Cognac, we were able to ‘visualise’ the magnificent vineyards with their ‘HoloLens’ mixed reality experience on the night. Rooted in Exception takes you on a journey of Cognac Grande Champagne and Cognac Petite Champagne vineyards with the insightful voiceover from Baptiste Loiseau, the Cellar Master of the House. The company will be bringing this experience to the general public at prestige retail stores in London.
Drinkers are often asked what tasting notes they can discover when sipping on a particular spirit, but this was realised in magnificent glory with their opulent table of flavoursome ingredients. There were macarons, pistachio cake, chocolate, fresh figs and an impressive block of Parmesan cheese. The latter pairing with Rémy Martin XO was the best discovery of the night; no doubt both will be making an appearance during our Christmas lunch this year.
They showed it isn’t a stuffy, old-fashioned image the brand necessarily projects but it can be vibrant and versatile. We also enjoyed some Rémy Martin grand tonic, which is a French take on the classic British gin and tonic. It was made with Rémy Martin VSOP, Fever-Tree tonic water and a slice of lemon.
This smooth, full-bodied and long-lasting spirit is enjoying a revival amongst imbibers with a discerning taste and this Christmas Rémy Martin XO is likely to be a top choice for cognac lovers.
For more details, visit Remy Martin online.
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